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New perfume captures the scent of “freshly printed books”

July 20, 2012
Paper Passion perfume.

Designer Karl Lagerfeld, Wallpaper magazine, and perfumer Geza Schoen joined forces to produce “Paper Passion,” a perfume intended to capture the scent of “freshly printed books.”

According to the New York Daily News, Schoen created the perfume with just four or five ingredients, including ethyl linoleate and a selection of woody components to add dryness. Capturing the unique scent was a tricky experience.

“The smell of printed paper is dry and fatty; they are not notes you often work with,” he said.

For the perfume’s packaging, Lagerfeld instantly visualized a real book with pages and a hidden cut-out compartment to house the perfume bottle in the middle. In the front of the book are short essays on the subject of paper by Lagerfeld, Schoen, German author and artist Günter Grass, and Wallpaper editor-in-chief Tony Chambers.

Read the full story in the New York Daily News.
Have a hankering for the scent of new books, but not the $98.00 to spend? Check out the new books at these UW-Madison Libraries:

Don’t see your favorite library in this list? Many of our libraries feature new books in a designated area. Ask a librarian for more details!